Meet the SEO Consultant
Behind Khalis Marketing
No sales team. No account managers. Just Bhavleen, a Melbourne-based SEO specialist with 10 years of experience helping businesses get found on Google.
I'm Bhavleen Singh, Founder of Khalis Marketing
I started Khalis Marketing because the SEO industry has a trust problem.
After a decade working in digital marketing for agencies in the US and here in Melbourne, I've seen how this industry operates from the inside. Agencies are charging thousands while delivering recycled strategies from 2015. Clients are locked into 12-month contracts with nothing to show for it: big promises, zero accountability.
I've sat in meetings where the work being sold wasn't the work being done. I've watched businesses get burned by "experts" who disappeared after the contract was signed.
That's not how I want to work.
Khalis means "pure" in Arabic, genuine, honest, unadulterated. I chose this name because it reflects exactly what I want this agency to be: straightforward SEO that delivers real results, with no runaround.
When you work with Khalis Marketing, you work directly with me. I do the strategy. I do the implementation. I answer your calls. There's no junior getting handed your account after the sale. No middlemen. No excuses.
And if I don't believe I can deliver results for your business, I won't sign you up. Simple as that.
10 Years of SEO Experience Across Multiple Industries
My journey into digital marketing started as a freelance content writer. In 2020, I pivoted to SEO when I recognised the industry was shifting, and I wanted to be ahead of the curve, not chasing it.
I got my start at a US-based digital marketing agency, where I cut my teeth on competitive niches: retail, hospitality, medical, finance, and trade services. I've taken websites from zero visibility to page one rankings. I've built SEO strategies that increased organic traffic by over 100%, in some cases, far more.
In 2023, I moved to Melbourne to pursue a Master of Marketing at Victoria University, combining hands-on experience with formal education in consumer behaviour, digital strategy, and marketing analytics.
I also hold a Technical SEO Certification from Moz, one of the most respected names in the SEO industry.
Master of Marketing
Victoria University, Melbourne
Technical SEO Certification
Moz, Industry Leading Standard
10 Years Experience
US & Australian Digital Marketing
Melbourne Based
Serving businesses Australia-wide
Why I Do Things Differently
I've worked for agencies that were still using SEO tactics from ten years ago. The SEO landscape has changed, especially with the rise of AI and Google's increasingly sophisticated algorithms. At Khalis Marketing, I take a different approach.
Modern strategies, not recycled tactics
I stay current with algorithm updates, AI integration, and evolving search trends. Your SEO strategy is built for 2025 and beyond, not 2015.
Transparency over promises
I'll tell you exactly what I'm doing and why. You'll understand your SEO, not just pay for it blindly.
Results over rankings
Rankings mean nothing if they don't bring customers. I focus on traffic that converts: leads, enquiries, and revenue.
Honesty over sales
If SEO isn't right for your business, I'll tell you. I only take on clients I'm confident I can help.
The Person Behind the Strategy
When I'm not optimising websites or analysing search data, you'll find me gaming, spending time with family, or planning the next getaway.
The most beautiful place I've discovered in Australia? Bright, Victoria, if you haven't been, put it on your list.
I chose Melbourne because it's a city that rewards hard work and genuine connection. That's exactly how I approach my clients: authentic relationships, real results, and no agency nonsense.
Let's Talk About Your SEO Goals
No pressure. No confusing jargon. Just a straight conversation about where your business is, where you want it to be, and whether I can help you get there.